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Although consumers often severely criticizenbsp; business companies, the world’s leading international beauty companies are willing to spend a lot of money to hire those sexy, young and beautiful supermodel to advertise their products. However, Germany’s leading cosmetics company Dove was not use this way, they hired a 96-year-old grandmother as their model.

According to reports, the old woman named Irene Sinclair, she is 96 years old this year,and she is a grandmother and lives depends on the pensioners,and she lives in north London Stoke Newington town. Even if she is near 100 years old already, her face still remains beautiful, so many grandmothers are jealous.

Germany Dove cosmetics company advertised in the UK to looking for a female model last year, one of them applied for this position was the grandmother. After the media published this news, there had a huge stir immediately. Irene has attracted Doversquo;s attention at the first sight and stood out from hundreds of candidates.

Since then, Irene and the other five different Western models offered cooperation for Dove’s new advertising campaign for cosmetics, as Dove’s super female models, there is no doubt that she has attracted public attention in this case.

Starting from this week, the company officially opened the Dove advertising campaign. Recently, Irene’s photos have been stand in New York’s Times Square, it causes many peoplersquo;s attention. They think she is a miracle.

Of course, Irene also appeared in newspapers and television commercial shows. Today, Irene has put herself as an ambassador for the elderly in London. She said: quot;In this global advertising, I want to be ambassador for the elderly, older people believe that we are still attractive as ever in the past century, I am not a beautiful woman when I was young, but now I feel beautiful.rdquo;She revealed her secret to maintain a beautiful appearance, she thought it depends on long-term healthy eating habits, and optimistic attitude. Irene said: quot;I drink a glass of sherry every day and sleep eight hours every night.quot;

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